Our Lady of Rocco is proud to announce its debut collection of men’s ready-to-wear, inspired by the iconic style of 1980s New York City.
Rocco is a collaborative effort between La Ligne, a NYC-based womenswear brand, and Mario Carbone, famed chef, and restauranteur. AKA the mastermind behind your favorite spicy rigatoni and secret off-the-menu meatballs.
This marks the first full menswear range offered by La Ligne and is Carbone’s first collection made available to the public after years spent conceiving the uniforms for his storied, stylish restaurants in the U.S. and abroad.
As the timeless essentials brand that was founded on the universal appeal of the stripe, La Ligne continues to innovate its casual yet chic assortment alongside chef Mario Carbone and his Co-Founders at the trailblazing restaurant company Major Food Group, Jeff Zalaznick and Rich Torrisi.
Named Our Lady of Rocco, the 19-piece collection was inspired by the effortlessly elegant style Carbone witnessed growing up in New York City.
“It has a certain 1980s Italian-American feel that I associate with the Members Only apparel I remember my dad and uncles wearing back in the day,” Carbone says.
“But the idea for this ambitious partnership is to reach a younger generation of men who are looking for a sense of formality that is simultaneously contemporary, comfortable, and classic.”
Our Lady of Rocco is therefore a true extension of La Ligne’s ethos of easy-to-wear classics designed to last a lifetime. With an emphasis on uniform dressing, Carbone and La Ligne have developed an assortment of laid-back tailored styles in a range of rich shades of burgundy, navy, and camel.
Key styles include a luxuriously comfortable navy velour sweatsuit, as well as a track set featuring a color-blocked nylon shell jacket and pants with contrast piping and the brand’s familiar cameo embroidery. A discreetly placed “Rocco” patch can be found on the back pockets of both pant styles.
Carbone and La Ligne are also introducing a fresh take on suiting coined the “Leisure Suit”, which consists of a sharply tailored wool jacket with corresponding pants (offered in a camel and maroon pinstripe and navy and rust pinstripe). The designs feature antique brass hardware and branded cameo snaps.
Rounding out the collection are wardrobe staples such as a Bordeaux-colored waffle stitch polo with pearl buttons; a short-sleeve double pocket bowler style button-down; embroidered t-shirts; and vintage-inspired rope caps.
The collection ranges in price from $95 to $595 for a special, navy satin bomber jacket, with “Our Lady of Rocco” embroidered on the back.
“After launching our Men’s Marin sweater in May, we are thrilled to now offer our customers a full menswear collection and Mario was the perfect partner for us to solidify our entrance into the market with.
We share a common love of New York City, which serves as inspiration for the Our Lady of Rocco collection, and a passion for creating high-quality products our customers can enjoy.” - Molly Howard, Valerie Macaulay & Meredith Melling.
To celebrate the launch of Our Lady of Rocco, Mario Carbone and La Ligne will offer customers an immersive, in-person shopping experience located at 275 Mulberry Street.
As of September 16th, the Our Lady of Rocco collection will be sold exclusively at the pop-up shop and the OLOR website.
Photography by: Morgan Howland